Innovation retail
shelf advertisement
Intelligent trade marketing
system
 

Exclusive Hi Tech Partner
for RETAIL

Total shopper
audience
209 784 000
Shoppers
per month

Growth

HOW TO multiply sales in the POS, significantly reduce trade-marketing budget?

The growth of sales is on average 300 % after the first month of operating the system. And the cost of the direct advertising is from 1 cent $ per contact

Аccuracy

HOW TO SPEND ADVERTISING funds only for the target audience without losing?

Being sent directly at the place of purchase Advertising message ( video, sound and aroma) is guaranteed to reach the target shopper

Automation

How to automate OFFTAKE and fully control the process of consumer choice?

A complete system of computer vision, scanners and sensors allow the device to broadcast in real time all the reactions of the buyer, and the analytical system generates reports and sends messages to the responsible persons. As a result, the brand owner receives a unique competitive advantage.

SMART board

Reach

Total amount of POS: 2 027
Total shopper audience: 209 784 000 shoppers per month
Audience
56 265 000
POS
464
Сеть супермаркетов «Перекресток»
Audience
40 200 000
POS
402
Сеть супермаркетов «Народная 7Я семья»
Audience
34 670 000
POS
113
Сеть гипермаркетов «О’КЕЙ»
Audience
19 440 000
POS
81
Сеть супермаркетов «Карусель»
Audience
13 940 000
POS
25
Сеть гипермаркетов «ЛИНИЯ»
Audience
13 555 000
POS
97
Сеть гипермаркетов «Виват»
Audience
9 520 000
POS
136
Сеть супермаркетов «Седьмой Континент»
Audience
5 984 000
POS
352
Алкомаркет «Горилка»
Audience
4 600 000
POS
20
Сеть гипермаркетов «НАШ Гипермаркет»
Audience
4 318 000
POS
254
Сеть алкомаркетов «Норман»
Audience
3 000 000
POS
10
Сеть гипермаркетов «Глобус»
Audience
2 100 000
POS
21
Сеть супермаркетов «НОРМА»
Audience
1 200 000
POS
12
Сеть магазинов «идеЯ»
Audience
560 000
POS
4
Сеть супермаркетов «SPAR»
Audience
432 000
POS
36
Алкомаркет «Калейдоскоп напитков мира»
The new level of control over the OFFTAKE

The system allows to eliminate:

  • Minus facing on the shelf
  • OOS on the shelf
  • Violation of planograms
  • Critical reduction in customer flow
  • Low efficiency of a particular POS by a combination of factors (location, lack of parking, lack of internal and external lighting design, no navigation, etc.)
  • Low skill level of sales personne
Instant indication of the effectiveness by the zones of growth and decline

"One eye" to get access to all key performance indicators  of POS, wherever they are.

Operational reporting and online supervision of each POS.

Planograms. Standards. Merchandising.

The real state of the goods at particular POS, compliance with standards and planograms, the efficiency of this commercial enterprise, as well as the efficiency of the employee responsible for the POS, is incredibly easy to estimate.

Pricing

The number of advertising opportunities is LIMITED.
There can be set not more than 1 Smart panel In each product category, or even a few categories , depending on the size and area of ​​the POSl. This principle makes it possible to maintain maximum efficiency of the impact on shoppers.

You pay only for the actual advertising contact.
The device uses advanced computer vision technology to detect faces of customers with maximum accuracy. We are talking exclusively about the target audience. The shopper who is not facing the display of goods is ignored by the system. This is similar to the principles of the internet advertising. Indeed, in the contextual advertising client pays per click generated from unique IP addresses,in our case the uniqueness is achieved by the biometric data of the potential buyer.